This list of evils, characterizing the last days of the present age, was not put together carelessly - without thought and spiritual understanding. LOVE OF SELF is placed first because all the others are its offspring. Self-love leads to such a striving after material gain that, once acquired, becomes a basis for boasting and pride. Such a person gives no consideration to the rightful claims of God upon his life. In fact, he will neglect what he owes to his parents, his friends and everyone else except his well-beloved SELF!
Self-love is pre-occupied with the satisfaction of one's own pleasure, ego and lusts. Though such a person may maintain a "form of godliness", he will deny any place to its transforming power in his life. Thus, Paul urges